[From the article, “Sliced and Diced: The Inside Story of How an Ivy League Food Scientist Turned Shoddy Data into Viral Studies” by Stephanie M. Lee in Buzzfeed]

“Brian Wansink won fame, funding, and influence for his science-backed advice on healthy eating. Now, emails show how the Cornell professor and his colleagues have hacked and massaged low-quality data into headline-friendly studies to ‘go virally big time.’”

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